An Updated PODCASTING Report:
From One Goal Oriented Online Solopreneur to Another
During a recession like this, learning about how to make more money is often the highest reward experience for any entrepreneur.
What are the options? Well, it is no surprise that one of the best ways that is manifested for the business leader to change for the better is to learn how to self-publish and market a book and work toward becoming a bestselling author.
Congratulations, you’ve decided to publish a book…that’s great! A book can give you credentials and help you to attract more clients to your business. And if those are your only goals, then it would be important to learn to market your book fast. But you might miss one of the best reasons for having a book if you just concentrate on getting it done fast. That reason is to make money
Getting an eternal bestseller credential and attracting more clients can actually be achieved quicker and easier says book business expert DrProactive Randy Gilbert, if you “slow down and take some time to create a bestselling business around your book”. He says that you will be rewarded with an outstandingbook, more money, and a continuing stream of revenue that far exceeds what you would have otherwise made with just a book.
It can make you a bestselling author, and a millionaire at the same time, which is why DrProactive named “bestselling business”. Learning how to write and market a book and building a business around it at the same time is super important.
No matter what subject your book is about, there are several ingredients that are helpful when marketing your book. If you want to sell lots of copies and make it a bestseller, then some features are essential. Everyone knows that in order for your book to be sold in retail stores, it must have an EAN barcode, an ISBN number, and certain bindings and features.
However, if you add certain less well known features to your book, you will hugely expand your book’s marketability. Did you know that there are a few common features in almost every New York Times bestseller? You can take advantage of the marketing research of the giant publishing houses to help your own book sell more copies.
Listed below are the top 7 features that will make it much easier to promote and market your book into becoming a bestseller. When you design these features into your book (right from the beginning), you will market your book faster and better than other authors who fail to do so.
Feature 1 – Choose a powerful theme and build it out. {Give your book a zesty title that grabs attention}. Outline your book and be specific with what you want in it so you attract the right people. Just gathering a list of your best ideas and putting a cover on it is not enough. That will get you a book, but it won’t be a bestseller. You want something that you (and others) will be proud to promote.
Feature 2 – Get stories from people other than yourself and you will be viewed as the expert of experts. Ask people in your field to share a personal story with a self-help element relating to something in your outline. You’ll reach many more people with stories that teach the reader how to apply a lesson to their own problem than just a dry list of instructions. Important resources, specific examples, strategies, tips, and insider secrets are things you should add to every story, whether it be yours or others.
Feature 3 – You can build in marketing value by quoting the top people in your field. Each quote should be selected to fit in the topic and message of that chapter. Consider using quotes from “live” people who might be flattered enough so that they tell others to buy it and help with promoting your book to their customer list. They may even purchase books directly for their special clients and colleagues.
Feature 4 – Be proactive in asking for interviews and testimonials, and selecting a great person to write the Foreword of your book. Interview other experts if you can and use the opportunity to get relevant examples for your section of the book and audio clips for promotion. Your book will have greater credibility by including interviews and testimonials from experts.
Feature 5 – List all of the people and organizations who helped in creating the book. You can also try to find a company to cover the costs in return for notable attention in your book. And it is often very helpful to seek out a sponsor to partner with in your promotion.
Feature 6 – Your book will be much easier to read and reference if you include an index. This is often an overlooked feature, however it makes your book more saleable to libraries, which of course is a huge buyer of books and will increase your reading audience..
Feature 7 – Create a resource section with a topical rolodex. List numerous agencies, organizations, associations, services, and other professionals related to your book’s subject. This feature will help increase your audience, and give those listed in the rolodex a reason to help you distribute and promote the book.
Extra Feature – Include a bibliography. Many people want to buy copies of books that reference their own book in a bibliography. Also, it makes your book more attractive those doing research. Be sure to include the books from any experts who contributed stories, interviews, or examples.
ACTION STEP:
The more features above you can add to your book, the easier it will be to market and promote. Put emphasis on the features that cause other people to want to help promote the book for their own sake. This makes the Law of Reciprocity work for your benefit because as they are helping themselves, they are also helping you, and vice versa.
If you want to find out how to get really good at marketing a book that makes money and becomes a bestseller, then you must use the secret recipe that the top 1% use to achieve that goal. Make a decision to use the Key Factors outlined above and keep your eye on the ball, and you’ll hit a home run every time.
sharonbal Uncategorized bestseller, bestselling author, book proposals, book publishing, find a publisher, get published, internet radio, marketing, nonfiction, Podcasting, promoting, publicity, publishing, self-publishing, selling, write a book, writers reference, writing, writing book
